Monday, February 09, 2004

IOL : Breast is best... and that's the law, mom
February 09 2004 at 04:00AM
By Estelle Ellis, Gill Gifford and Jillian Green
"Breast milk is superior to any other way of feeding infants. It is valuable for the sustained health of babies to be breastfed for at least six months and even beyond the age of two. Partial artificial feeding can have a negative effect. If draft regulations issued by the department of health are put into practice, these are just some of the warnings that will be contained in every story written about ways to feed babies.The regulations will also bar the advertisement and promotion of infant formula, follow-up formula or any other milk product marketed as suitable for feeding an infant or toddler. It is also aimed at barring the advertisement of 'any other product marketed or otherwise represented as suitable for the feedings of infants up to the age of six months', feeding bottles, teats, dummies and feeding cups. According to the draft regulations, no negative claims may be made about the nutritional content of human milk...."


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