Tuesday, November 25, 2003

New Data Show U.S. Breastfeeding Rates at All-Time Recorded High: "Press Release
Source: Abbott LaboratoriesNew Data Show U.S. Breastfeeding Rates at All-Time Recorded High
Tuesday November 25, 8:30 am ET
- But More Support and Programs Needed to Address Lagging Rates for Working Mothers and WIC Participants -
COLUMBUS, Ohio, Nov. 25 /PRNewswire-FirstCall/ -- U.S. breastfeeding rates have reached their highest recorded levels, according to new data from Abbott Laboratories' Ross Products Division, which has tracked breastfeeding trends since 1954. Abbott's ongoing mail survey of infant feeding trends, the largest of its kind, shows that 70.1 percent of mothers now initiate breastfeeding in the hospital -- up from 54.2 percent a decade ago. Additionally, the data show that 33.2 percent of mothers still are breastfeeding when their babies reach six months of age -- up from 18.9 percent in 1992...." [Hey, we don't need an Ad Council campaign, look, Ross says breastfeeding rates are at an all-time recorded high. (Yes, that is sarcasm!!) - JC]

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